Interim findings from the European pilot project for improving the digital skills of small and medium sized enterprises (SMEs), named ‘New Professions, New Educational Methods, New Jobs’, show that while some needs vary, there are universal tools for business intelligence, marketing, e-commerce and client relationship management that are common and useful to all SMEs. The findings, which are based on 40 interviews conducted with involved stakeholders, also indicate that skills for digital marketing, social media, cybersecurity, web development and data analytics are what the SMEs most wanted to improve on.
The pilot project was set up by the European Commission to design training solutions in digital skills to upskill SMEs. It has the objective to develop ‘blueprints’ to upskill small businesses all over Europe. The project is now ready to pilot training courses for SME employees and unemployed people in Murcia, Spain and in Lithuania.
More information can be found on the European Commission’s website.